How To Create Truly Remarkable Content
Allister Frost
About the Session
Introduction
Remaining relevant right now is crucial in business. In this session, Allister reveals the secrets of creating powerful communication materials that customers will love to share. Perfect for marketing, PR and communications specialists, this talk challenges teams to raise the quality bar for their creative content and embrace principles that will radically increase the reach and effectiveness of their communications right now.
Key Take Away:
Discover fresh ideas for creating content that people will instinctively want to share with peers.
See how successful companies ride the wave of topical news stories to raise brand awareness and cut through the noise.
Learn how to use the psychology of persuasion and give customers compelling nudges so they take positive action today.
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